United Kingdom - April 14, 2008 - Starting today Picnik (www.picnik.com), the leading online photo editing application and PhotoBox, Europe's #1 online photo sharing, storing and printing service, will partner to offer a seamless photo editing experience in PhotoBox's new suite of online photo management services.
The integration with PhotoBox is a key step in Picnik's international expansion plans. Picnik will be an integral part of Photobox.co.uk and all PhotoBox services in Europe as PhotoBox expands coverage for its new platform.
PhotoBox (5 million members) is rolling-out of its new Web 2.0 platform across Europe. The service has already been launched in France (www.photobox.fr) and Germany (www.photobox.de) and provides unparalleled customer experience for the online storage, editing, sharing, publishing and printing of photos and innovative photographic products.
"At Picnik we're excited to join forces with PhotoBox to provide many more countries with the best photo-editing user experience possible," said Picnik CEO Jonathan Sposato. "We want anyone, anywhere to be able to experience Picnik's photo-editing powers, and PhotoBox is a fantastic choice for Picnik in accomplishing that."
Picnik is currently available in nine languages, including English, German, French, Japanese, Spanish, Traditional Chinese, Korean, Portuguese and Italian.
"As the European leader of online photographic services, we're delighted to partner with Picnik to bring our customers an easy yet expansive way of enhancing their photos," said PhotoBox CEO Stan Laurent. "This extends our suite of market-leading technologies to help European customers manage their photographic memories and be creative about how they print them."
PhotoBox operates in 15 countries in Europe, Including UK, France, Germany, Spain, Italy, Netherlands, Denmark and Sweden.
Picnik.com gives real people photo-editing superpowers. Because Picnik lives online, users get fast, easy access to a powerful set of photo editing tools for editing, sharing, and printing images using any Internet browser (Internet Explorer, Firefox, Safari, Mozilla, etc.) on any computer platform (PC, Mac, Linux).
Picnik is fast, fun, and easy-to-use and is fully integrated with a wide variety of websites including Flickr, Facebook, Photobucket, Webshots, Box.net, Picasa Web Albums and Lexmark. With Picnik, you can edit your photos wherever they are from wherever you are.
The Picnik team, headquartered in Seattle, Washington is dedicated to making great, affordable software for real people. For more information please visit http://press.picnik.com.
About Photoways Group
The Photoways group was founded in 1999 in France and rapidly expanded into 15 European countries. It pioneered online photo services in Europe with online printing, storing and sharing services for digital photos before extending its range to innovative products such as photo-books, calendars, and greeting cards. The company markets its services under the PhotoBox, Photoways brands.
The company strengthened its leadership of the European market by merging with PhotoBox, the leading UK service, in April 2006. The group is backed by leading Venture Capital firms Index Ventures, Highland Capital and HarbourVest. Pierre Chappaz, founder of Kelkoo, is Chairman of the Board and Stan Laurent, formerly Chief Operating Officer at AOL Europe, is President & C.E.O.
For more information visit main websites www.photobox.com