New Valentine's Day Shopping Portal Launched by YesDirect

01/23/06
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YesDirect (http://www.YesDirect.com), a targeted online traffic and online business solutions provider, today announced the addition of a new Valentine's Day shopping portal as part of its network of more than 100 destination web sites.

Response to seasonal increase in searches on "Valentine's Day" marries users to more targeted advertiser offers

Waltham, MA - January 23, 2006 - YesDirect (http://www.YesDirect.com), a targeted online traffic and online business solutions provider, today announced the addition of a new Valentine's Day shopping portal as part of its network of more than 100 destination web sites.

The newly launched site, SweetValentine.com, was created to respond to increased interest for Valentine's Day gift ideas as the holiday approaches. The site offers Valentine's Day gift ideas targeted towards popular Valentines shopping searches including long-stem roses, diamond rings, and chocolates.

"YesDirect is uniquely able to match users' interests with our advertisers' objectives, and with the launch of SweetValentine.com, we are delivering the most relevant content to the most targeted audience," said Senior Vice President and General Manager Tom Wilde. "Our mission is to connect consumers with targeted listings, content and offers across our network of more than 600,000 domains and 100 destination sites."

These sites join a growing network of targeted verticals that includes TravelChoices.com, MedicalSource.com, MusicMania.com, PhotoConnection.com, PureBusiness.com and others as part of the YesDirect network.

About YesDirect Inc.
YesDirect (http://www.YesDirect.com) leads the direct navigation market, with primary traffic from more than 20 million unique visitors each month. The company has developed a network of more than 100 vertical portals that deliver targeted results to consumers in categories that include travel, finance, dating, health, shopping, technology and many more.

YesDirect also helps business owners develop their online presence through sales of premium domain names. We also cross sell related business services such as domain registration, business class web hosting, personalized email, DNS, and domain transfer, renewal services and other offerings.

Headquartered in Waltham, Massachusetts, YesDirect continues to leverage its strong financial position, industry experts, focus on customer support, and proprietary technologies to deliver targeted results to consumers and businesses.
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