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Online Event Service InXpo Scores $9M in Series C Funding
Funding to expand market leadership and drive innovation in virtual events industry.
Chicago, IL – September 14, 2009 – InXpo, the leading provider of privately-branded virtual events and virtual business environments, today announced that it secured $9 million in first-round funding led by Highland Capital Partners. This funding will drive InXpo's continued market leadership worldwide, by providing a highly-scalable organization and platform that delivers a seamless virtual experience based on cutting-edge social media technologies for the company's rapidly-growing customer base.
Since its inception in 2004, InXpo has focused on delivering high-performance, scalable and engaging virtual events to a core group of publishing and corporate accounts. "We have always known that continuously increasing travel costs and related inconveniences, combined with rapidly improving social media technologies, would make the adoption of virtual events a force of nature rather than a question. The current economic landscape has fueled this transformation and as a result, InXpo is accelerating the delivery and robustness of its platform to deal with the related surge in demand for its products and services. At a time when most businesses are scaling back, InXpo is growing rapidly to meet the demands of these companies who are seeking to maintain critical customer relationships and employee training and communications by either going virtual or adding a virtual component to their physical meetings. In two years time, there will not be a single physical meeting or event that does not have a virtual component to it," said Malcolm Lotzof, CEO of InXpo.
Recognized as the virtual events industry leader, InXpo has successfully delivered over 600 virtual events to over 500,000 unique individuals worldwide. In addition to serving brand-name organizations like AAA, Cisco, Procter & Gamble and SAP, InXpo counts a majority of business-to-business publishers like Forbes Media, PennWell, TechTarget and Ziff Davis Enterprises as customers. The company's industry-first partnerships with George P. Johnson, an experiential marketing agency, and Maritz, a leader in creating effective meetings, events and incentive programs, have further accelerated the market adoption of virtual events.
"Cisco Systems has made the InXpo Virtual Event platform a core part of our virtual event strategy based on its functionality, scalability and ability to deliver both small and complex events. To date we have used the InXpo platform to host virtual components of our 'Cisco Partner Summit,' our 'Cisco Live' event and today our completely virtual Global Sales Event (GSX) with more than 20,000 attendees from 89 countries spanning the world across all 24 time zones. GSX itself bears witness to Cisco's commitment to employ virtual events across the company, wherever possible," stated Kelly Graham, Manager, Virtual Events, Cisco.
"Virtual events and environments have gone from being a trend to a 'must-have' for global enterprises and publishers,' added Peter Bell, General Partner, Highland Capital Partners. "InXpo is at the forefront of the market with their cutting-edge technology that makes Virtual Events and Communities a reality and an integral part of business plans going forward." |
Syndicate ![]() CEOMalcolm L. LotzofContact Info770 N Halsted StreetSuite 6S Chicago, Illinois 60642 Phone: 312.962.3724 Key LinksWebsiteJobs Career OpportunitiesSoftware EngineerInside Sales RepMarketing DirectorHighland Team Peter Bell
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