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What criteria do you use to evaluate an investment in a new business?

Answered by: Peter Bell

The most important two things are the quality of the team and the size of the opportunity.

On the team, I look for entrepreneurs that are passionate and have hunger and relevancy. Hunger means that they have the energy-level it takes to build an enduring business. Relevancy means they have the smarts, the industry expertise and the network to garner an unfair share of resources in a quick period of time.

For the size of the opportunity, I look for bold products with high-sustainable margins and significant value propositions.