New Funding to Facilitate Significant Product Expansion for Provider of StarStar Mobile Activation Solutions
NEW YORK, NY - May 14, 2013 - Zoove Corp, the exclusive provider of StarStar and StarStarMe, a unique mobile phone number that connects people with the things they care about most -- great content, favorite brands, and one another -- today announced that it has secured a strategic investment of $15 Million from existing series D investors, Rogers Venture Partners and Panorama Capital, along with additional investment from the company's early stage investors, Worldview Technology Partners and Highland Capital. This new funding will allow Zoove to expand significantly through all areas of the business, with emphasis on product expansion, business development and marketing.
After securing relationships with all four major mobile carriers -- AT&T, Sprint, T-Mobile, and Verizon Wireless, Zoove became the first and only organization to offer unique vanity mobile numbers that allow brands to provide any content experience to consumers via a simple phone call. The company has signed significant deals with major U.S. brands including AT&T, CBS Radio, Dunkin' Donuts, Ford, Hyatt Hotels, NFL, Viacom, and many more. As mobile commerce and adoption continue to rise exponentially, more and more companies realize the indispensable need for simple and successful mobile marketing tactics. As a result, Zoove has grown rapidly across media, entertainment, retail, travel, financial services, and even non-profit organizations.
With the new funding in place, Zoove plans to continue enhancement and expansion of the StarStar platform -- including solutions for both enterprise companies and consumers. Most recently, the company announced StarStar Me, which allows individuals to obtain their own vanity phone number, such as **CHLOE or **MOVIEGUY, through all major carriers. The company will continue to roll out enhancements to the StarStar Me mobile app and experience, as well as continue to expand their enterprise marketing and sales initiatives with an emphasis on demand generation.
"We invest in companies that are innovators in fast-growing markets, and Zoove is a clear leader in mobile marketing," said Mike Lee, General Partner at Rogers Venture Partners. "Zoove has quickly attracted big name brands from many different industries, and is committed to expanding its portfolio across consumer and business brands."
"As early Series A investors in Zoove, we have been immensely pleased with the company's rapid innovation and growth to date, and we look forward to more in the future," said Mike Orsak, General Partner of Worldview Technology Partners. "We are convinced that StarStar is a game-changer for the mobile industry, and the recent adoption, new clients and consumers signed shows the industry believes this as well."
"This funding is a tremendous endorsement of our technology, growth and potential. I am extremely excited about the future for this company, the level of expertise and proprietorship behind the products and almost limitless opportunity for mobile marketing across the globe," states Joe Gillespie, CEO of Zoove Corp. "We are proud that these venture funds have chosen to invest in Zoove, enabling us to accelerate our national growth."
To learn more about the StarStar solutions, please visit www.zoove.com or simply call **STARSTAR from any mobile device.